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Partisan News Media Effects in a Hyper-Choice Era
3/30/2012 Noon time colloquium - Kevin Arceneaux
Location: Annenberg School for Communication, Room 500
From 12:00 PM To 1:30 PM
Kevin Arceneaux, Ph.D.The Annenberg School for Communication presents a noon time colloquium by
Kevin Arceneaux, Ph.D., Associate Professor, Department of Political Science, Temple University.
Title: Partisan News Media Effects in a Hyper-Choice Era
Abstract: Many political observers and scholars are concerned that by allowing citizens to screen out political information that conflicts with their pre-existing beliefs, the re-emergence of partisan news media creates an ideologically rigid and polarized polity in which citizens are intolerant of opposing views and distrustful of the political system. However, these scholars often fail to consider that the rise of ideologically differentiated news networks has been accompanied by the expansion of entertainment options. In this talk, Kevin Arceneaux draws on a larger project conducted in collaboration with Martin Johnson to situate the evolution of partisan cable news networks in the broader historical context and explicate a more complete model of selective exposure -- one that considers both the desire to watch partisan news and the desire to avoid news altogether. He reports findings from several novel experimental studies, which demonstrate that the hyper-choice media environment should mute, rather than accentuate, the reach and impact of partisan news programming.
Seating is limited. For Annenberg faculty, students, and staff. Contact
Debra Williams for more information.