About Annenberg
Founded
in 1959 through the generosity and vision of diplomat and philanthropist Walter
Annenberg, the Annenberg School for Communication at the University of Pennsylvania
is devoted to furthering our understanding of the role of communication in public
life through research, education and service.
The Annenberg School offers students a firm grounding in a wide range of approaches
to the study of communication and its methods, drawn from both the humanities and
the social sciences. It is an intellectual crossroads built on nearly 50 years of
interdisciplinary dialogue. Our Ph.D. program prepares students to make professional
contributions to communication scholarship, research, and policy.
Our extensive interests encompass health communication, political communication,
global communication, visual communication, culture, society and communication,
children and the media, as well as new media and information technologies, with
interests extending beyond the classroom. For decades, research conducted by faculty
and students at the Annenberg School has influenced the public discussion of the
role of the media in changing the perception of the viewing public.
Any significant research question is fair game at The Annenberg School if it concerns
communication behavior, its social or institutional dimensions, its modalities (e.g.,
sounds, images, gestures), or media (e.g., computers, video, newspapers, film, radio,
photographs, etc.). The kinds of questions that fascinate and intrigue us are reflected
in our research, as well as the articles and books we write.
The School is home to a wide range of centers
and projects, including the Annenberg Public Policy Center, the Center of
Excellence in Cancer Communication Research, the Center for Global Communication
Studies, the Scholars Program in Culture & Communication, the Institute for Public
Service, and others.
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