Curriculum Structure

Approximately 15 graduate courses are offered by the Annenberg School each term. In addition to statistics and research methods, the courses available represent a mix of our three core areas: Communication and Culture, Communication Influence, and Communication Institutions.

Faculty and students who study Communication Influence at Annenberg tend to look at such topics as the effects of media in relation to health communication campaigns, political knowledge and socialization, the information children glean from various types of video programming, and the way in which social networks influence and are influenced by new media technologies.

The Communication and Culture area at Annenberg includes faculty and students grappling with issues including the meaning of popular culture, the history and culture of journalism, the qualitative reactions of audience members to media, the historical and contemporary relationships of media materials to people’s lives, and the implications of visual elements of media such as photography, television, film, video games, and print.

Communication Institutions is an area where faculty and students meet around such questions as the role of copyright in the emerging media world, the processes and social implications of database marketing, the ways in which journalistic organizations create agendas for society, the formation of new media structures, and the comparative organization of media systems around the globe.

The topics within these areas of inquiry change with the interests of faculty, students, and the world around them.

With permission from the academic advisor, all students are permitted to supplement their Annenberg courses with classes from across Penn’s twelve graduate and professional schools. Students with a variety of research interests have benefited from coursework in the schools of Business, Education, and Social Policy and Practice. Programs within the school of Arts and Sciences (for example, African-American Studies, Fine Arts, Psychology, and Sociology) also offer relevant courses as well.

 

Also See:

 

Copyright 2006 The Annenberg School for Communication at University of Pennsylvania
3620 Walnut Street, Philadelphia, PA 19104 215.898.7041
Copyright Information | Contact Us | Privacy | Disclaimer | Sitemap