Concentrations

undergrads in class

Concentrations give our majors an opportunity to pursue their personal interests within the diverse field of Communication. In some cases, these concentrations can also help students market themselves for employment or graduate school in a related field.

While it is not a requirement, Communication majors have the option to declare one concentration, which requires a student to complete five courses.

Three of the five should be Communication courses that coincide with the major’s intermediate or advanced requirement, and can be chosen from each concentration’s list below.

The remaining two courses are “cognate courses,” which must relate to the subject area, but be offered by other schools or departments at Penn. Be sure to consult with Alison Feather, Annenberg’s Director of Student Services, on your cognate course selections. Click here to schedule an appointment with Alison.

The following are the available concentrations, followed by a suggested list of the Annenberg courses that count toward each one. Students choose three from their concentration’s respective list, in addition to the two cognate courses from outside Annenberg. If students are interested in counting Communication courses that are not listed below toward a concentration, please discuss your options with Alison Feather.

Please also note that some of the courses listed below may not be offered every school year.    

Critical Journalism

COMM 282: Sick and Satired: The Insanity of Humor and How it Keeps Us Sane (Booth)
COMM 290: Special Topics / Fall 2018 -- Media and Political Trust (Daniller)
COMM 322: History and Theory of Freedom of Expression (Marvin)
COMM 323: Contemporary Politics, Policy, and Journalism (Hunt)
COMM 327: Critical Explorations in Global Communication (Budnitsky)
COMM 339: Critical Perspectives in Journalism (Zelizer)
COMM 377: Philosophical Problems of Journalism (Romano)
COMM 378: Journalism & Public Service (Romano)
COMM 431: Is Public Opinion the Voice of the People? (Lelkes)

Culture and Communication

COMM 203: Media, Culture, and Society in Contemporary China (Yang)
COMM 243: Ethnography and Media for Social Justice (Lingel)
COMM 248: Digital Dissidence: Networked Movements in the Age of the Internet (Ustun)
COMM 253: Divine Mediation: Media and the Shaping of Religious Identity and Practice (Balaji)
COMM 282: Sick and Satired: The Insanity of Humor and How it Keeps Us Sane (Booth)
COMM 286: Masculinity and the Media (Balaji)
COMM 300: Public Space, Public Life (Marvin)
COMM 327: Critical Explorations in Global Communication (Budnitsky)
COMM 355: Media, Memory, and Cultural Identity (Nguyen-Thu)
COMM 373: Black Geographies: Race, Risk, and Visual Culture (Ward)
COMM 388: Ritual Communication (Paxton)
COMM 411: Communication, Activism, and Social Change (S. Jackson)
COMM 419: Communication, Culture, and Revolution (Kraidy)
COMM 485: Globalization and the Music Video (Kraidy)

Global Communication

COMM 203: Media, Culture, and Society in Contemporary China (Yang)
COMM 211: Media Activism Studies (Pickard/Balaji)
COMM 248: Digital Dissidence: Networked Movements in the Age of the Internet (Ustun)
COMM 253: Divine Mediation: Media and the Shaping of Religious Identity and Practice (Balaji)
COMM 286: Masculinity and the Media (Balaji)
COMM 270: Global Digital Activism (Yang)
COMM 327: Critical Explorations in Global Communication (Budnitsky)
COMM 355: Media, Memory, and Cultural Identity (Nguyen-Thu)
COMM 402: The Arab Uprising: Local and Global Representations Representations (Kraidy)
COMM 419: Communication, Culture & Revolution: A Global Approach (Kraidy)
COMM 485: Globalization and the Music Video (Kraidy)

Health Communication

COMM 225: Children and Media (Woolf)
COMM 275: Communication and Persuasion (Cappella)
COMM 310: The Communication Research Experience (Falk)
COMM 423: Communication and Social Influence Laboratory (Falk)

Media Effects

COMM 213: Social Media and Social Life (González-Bailón)
COMM 225: Children and Media (Woolf)
COMM 275: Communication and Persuasion (Cappella)
COMM 290: Special Topics / Spring 2020 -- Intro to Data Analysis for Communication (Kim)
COMM 310: The Communication Research Experience (Falk)
COMM 311: Peace Communication (Bruneau)
COMM 397: New Media and Politics (Winneg)
COMM 404: Media and Politics (Mutz)
COMM 407: Understanding Social Networks (González-Bailón)
COMM 423: Communication and Social Influence Laboratory (Falk)
COMM 459: Social Networks and the Spread of Behavior (Centola)

Media Institutions and Policy

COMM 211: Media Activism Studies (Pickard)
COMM 213: Social Media and Social Life (González-Bailón)
COMM 230: Advertising and Society (Turow)
COMM 248: Digital Dissidence: Networked Movements in the Age of the Internet (Ustun)
COMM 270: Global Digital Activism (Yang)
COMM 301: Introduction to the Political Economy of Media (Pickard)
COMM 330: The Hidden World of Privacy Policies (Turow)
COMM 431: Is Public Opinion the Voice of the People? (Lelkes)
COMM 432: Digital Inequality (Ticona)
COMM 441: The Impact of the Internet, Social Media, & Information Technology on Democracy (Lelkes)
COMM 468: Annenberg Media Lab 2020: It’s Not Just TV - The HBO Project (J. Jackson & Das)

Messages and Marketing

COMM 213: Social Media and Social Life (González-Bailón)
COMM 230: Advertising and Society (Turow)
COMM 275: Communication and Persuasion (Cappella)
COMM 290: Special Topics / Spring 2020 -- Intro to Data Analysis for Communication (Kim)
COMM 310: The Communication Research Experience (Falk)
COMM 313: Computational Text Analysis for Communication Research (O'Donnell)
COMM 318: Stories From Data: Introduction to Programming for Data Journalism (O'Donnell)
COMM 330: The Hidden World of Privacy Policies (Turow)
COMM 423: Communication and Social Influence Laboratory (Falk)
COMM 459: Social Networks and the Spread of Behavior (Centola)

Political Communication

COMM 226: Introduction to Political Communication (Jamieson)
COMM 290: Special Topics / Fall 2018 -- Media and Political Trust (Daniller)
COMM 292: WARNING! Graphic Content - Political Cartoons, Comix, and the Uncensored Artistic Mind (Booth)
COMM 323: Contemporary Politics, Policy, and Journalism (Hunt)
COMM 332: Survey Research and Design (Dutwin)
COMM 378: Journalism & Public Service (Romano)
COMM 393: Political Polling (Dutwin)
COMM 395: Communication and the Presidency (Eisenhower)
COMM 397: New Media and Politics (Winneg)
COMM 404: Media and Politics (Mutz)
COMM 411: Communication, Activism, and Social Change (S. Jackson)
COMM 431: Is Public Opinion the Voice of the People? (Lelkes)
COMM 441: The Impact of the Internet, Social Media, & Information Technology on Democracy (Lelkes)

Race, Gender, and Identity

COMM 253: Divine Mediation: Media and the Shaping of Religious Identity and Practice (Balaji)
COMM 286: Masculinity and the Media (Balaji)
COMM 373: Black Geographies: Race, Risk, and Visual Culture (Ward)
COMM 411: Communication, Activism, and Social Change (S. Jackson)
COMM 432: Digital Inequality (Ticona)

Visual Communication

COMM 282: Sick and Satired: The Insanity of Humor and How it Keeps Us Sane (Booth)
COMM 290: Special Topics / Fall 2019 -- Visual Communication (Erdener)
COMM 292: WARNING! Graphic Content - Political Cartoons, Comix, and the Uncensored Artistic Mind (Booth)
COMM 373: Black Geographies: Race, Risk, and Visual Culture (Ward)
COMM 468: Annenberg Media Lab 2020: It’s Not Just TV - The HBO Project (J. Jackson & Das)

Communication and Public Service (ComPS)

ComPS is a specialized program that allows students to engage in public service by combining individual research opportunities with hands-on experience in the public arena. Classes, seminars, internships, field experiences, and individual research projects provide students with opportunities to meet and learn from current and former officeholders, journalists, and public servants who have been leaders in government and civil society. The concentration in ComPS has specific requirements that differ from requirements for the major in Communication. Please refer to the ComPS page for more details.