The Annenberg School welcomed back Caty Borum Chattoo (MAC '98) for her lecture, "The Role of Documentary & Entertainment Storytelling for Social Change: Intersecting Contemporary Practice and Scholarship."
Successful efforts to address population health issues of our time, including rates of obesity, cigarette smoking, and prescription pain medication abuse, require multi-sector engagement in efforts to improve physical, social, and economic environments to encourage healthy behavior. Public and policymaker support for these efforts are essential for their passage, but food, cigarette, and pharmaceutical industry opposition to many of these efforts are widespread and well-funded. This talk reports on two recent studies that refine and test communication theories of competitive framing, inoculation, and narrative persuasion in efforts to offset industry opposition and increase public and policymaker support for policies designed to reduce rates of obesity, cigarette smoking, and prescription pain medication abuse.
Jeff Niederdeppe, Ph.D. is an Associate Professor in the Department of Communication at Cornell University. His research examines the mechanisms and effects of mass media campaigns, strategic health messages, and news coverage in shaping health behavior, health disparities, and social policy. He has published over 85 peer-reviewed articles in communication, public health, health policy, and medicine journals, and his work has been funded in recent years by the National Institutes of Health, National Science Foundation, United States Department of Agriculture, and Robert Wood Johnson Foundation, among others. He received the Lewis Donohew Outstanding Scholar in Health Communication Award in 2014 and serves on the editorial boards for five communication journals. He is a 2006 graduate of the Annenberg School for Communication.
Honing the Visual was a conference organized by the Center for Global Communcation Studies at Annenberg on January 28-29, 2016. It brought together academics, human rights practitioners, journalists, filmmakers and policy makers to examine the interplay between visuals and human rights. It sought to address how, under which circumstances, and to what ends visual technologies and platforms shape the recognition and restitution of human rights claims. In this video, Claire Wardle (Gr'04) of the Tow Center for Digital Journalism at Columbia University gives a workshop on authenticating and verifying eyewitness video, which is now proliferating in the age of smartphones and social media. She is introduced by Annenberg Doctoral Student Opeyemi Akanbi.
Alumnus Aymar Jean Christian (Gr '12) talks about a new class he is teaching at Northwestern University.
Helping others – and graciously accepting help – is on the mind of Paul Falzone (Gr ’08) year-round. The Annenberg alumnus is leveraging his knowledge of using video for video advocacy and the knowledge of fellow Annenberg alumni to make a difference in Uganda.
Falzone is chair of Peripheral Vision International, the nonprofit organization that is producing NewzBeat, a new program set to rap music in order to garner the attention of Uganda’s younger population.
Along the way he’s turned NewzBeat into – arguably – the CNN of Uganda.