This report, commissioned by the John S. and James L. Knight Foundation and co-written by researchers at the University of North Carolina at Chapel Hill, the University of Virginia, Northeastern University, and the University of Wisconsin-Madison, explains the complex interactions between journalists and three specific Twitter subcultures: Black Twitter, Feminist Twitter, and Asian-American Twitter, each of which has been the subject of extensive news coverage in recent years.
Based on computational analyses of large-scale Twitter data and interviews of community participants and journalists, our research sought to answer three related questions: 1. How do community participants interact with journalists and news content? 2. How do journalists report on and interact with communities and their participants? and 3. How can the relationship between the professional news media and these online communities be improved?