Brendan Mahoney is a young researcher who has become determined to one day understand the people around them. This desire originated in studies of critical theory and centered on inquiries into how ideology forms our subjective experiences of the world, which mediums expose us to that ideology, and precisely what determines the dominant ideologies in a given setting. Thanks to wide-reaching interests and chronic indecision, however, Mahoney has also spent considerable time studying quantitative methods like statistics, network theory, and microeconomic analysis. Their goal at Annenberg is to apply those quantitative methods to those critical theory inquiries by quantifying ideology as well as the material factors that allow for the creation and diffusion of ideology. As someone who has always been motivated by people’s stories, Mahoney is equally interested in exploring the ethical and social implications of this research for the people affected by it.
Mahoney graduated from SUNY Geneseo in 2018 with a B.A. in economics and English literature.
Brendan Mahoney is a doctoral student at the Annenberg School for Communication.