Communication neuroscience looks at how activity in the brain is linked to behaviors at the individual, group, and population level. Using fMRI and other imaging techniques, Annenberg researchers investigate how our neural responses to stimuli relate to attitudes, beliefs, behaviors, receptivity to messaging, and the structure of our social networks.
Communication Neuroscience News
Uploaded on Friday, November 6, 2015 - 2:17pm
Why do we continue to make unhealthy and even dangerous choices, such as smoking, when these behaviors are changeable? Determining what makes people...
Uploaded on Tuesday, October 27, 2015 - 4:07pm
In a new study led by Professor Emily Falk, brain scans of 50 smokers in Michigan were able to help predict the results of an email campaign sent to...
Uploaded on Friday, May 1, 2015 - 12:05pm
Professor Emily Falk talks about her research on how using self-affirmation can open our brains to accept advice that is hard to hear. Related:...