A new study by the Communication Neuroscience Lab and colleagues reveals that activity in brain regions associated with reward and social processing can predict the effectiveness of messages.
Penn researchers have found that smokers report higher levels of craving and smoked more cigarettes on days when their exposure to tobacco retail is higher.
The interdisciplinary team that developed an interactive, data-driven map to communicate the economic impact of sweeping cuts to federal funding for scientific and medical research recently received a $336,000 award from Open Philanthropy to sustain and expand their project.
A collaborative study from researchers affiliated with the Annenberg School for Communication, Annenberg Public Policy Center, and School of Arts & Sciences tested 17 strategies in an ‘intervention tournament.’
Researchers at the University of Pennsylvania and the University of Maryland show that proposed NIH funding cuts lead to an estimated $16 billion in economic loss and 68,000 jobs lost nationwide.
Drawing on her background as a scholar of gender in media and founder of the Center for Collaborative Communication, she is supporting community members as they drive communication research around democracy, climate, health, and more.
Stay Engaged with Annenberg
Sign up for our monthly newsletter, Annenberg NOW, and occasional updates on events, news, and more.