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What Behavioral Strategies Motivate Environmental Action?
A collaborative study from researchers affiliated with the Annenberg School for Communication, Annenberg Public Policy Center, and School of Arts & Sciences tested 17 strategies in an ‘intervention tournament.’
People Select Feedback to Flatter Others, Except When They Dislike Them
New research by Social Action Lab research associate Xi Shen and PIK Professor Dolores Albarracín found that people generally want to make other people feel good about themselves — unless they dislike that person.
Is ‘Bypassing’ a Better Way to Battle Misinformation?
A new paper by Annenberg Professor Dolores Albarracín and research associate Javier Granados Samayoa finds that, in certain situations, "bypassing" misinformation is more effective than correcting it.
Largest Quantitative Synthesis to Date Reveals What Predicts Human Behavior and How to Change It
Prof. Dolores Albarracín and her team dug through years of research on the science behind behavior change to determine the best ways to promote changes in behavior.
What Are the Most Effective Strategies To Inspire Action on Climate Change?
The Communication Neuroscience Lab is conducting an intervention tournament, testing six strategies to change beliefs and intentions regarding climate change.
Creating Mental Space From Alcohol Triggers Could Help College Students Drink Less Frequently
A new study found that prompting college students to take a step back when they encounter alcohol can reduce how often they drink.
Doctoral Students Collaborate With Philadelphia High School Students on Health Communication Research
Thandi Lyew and Brittany Zulkiewicz worked with local teens through a Penn Graduate Community-Engaged Research Fellowship.
One Way To Reduce Medical Errors? Connect Doctors With Other Doctors.
A new PNAS study led by Professor Damon Centola uncovers how information-sharing networks can improve medical care.
People with a Conspiracy Mindset Resist Childhood Vaccination, Study Shows
In a new study, Professors Dan Romer and Kathleen Hall Jamieson of the Annenberg Public Policy Center examined the role that having a conspiracy mindset in 2021 played in reluctance to vaccinate children in 2022.
Research Identifies Factors That Make Correcting Misinformation About Science More Successful
A new study from PIK Professor Dolores Albarracín and Research Associate Man-pui Sally Chan investigates effective ways to correct misinformation about science.
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