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Faculty News

Andy Tan Studies How Messaging Campaigns Can Promote Health Equity

An Annenberg alum, Tan will join the faculty as an associate professor on July 1.

Faculty News

David Lydon-Staley Studies the Small Moments that Shape Human Behavior

Lydon-Staley will join the Annenberg School faculty as an assistant professor in July.

Research

What is Your Risk from Smoking? Your Network Knows!

A new study found that people more accurately assess smoking’s risks when they discuss their ideas with others.

Research

Pictorial Warning Messages on Cigarette Packs Are Most Effective When Diseased Body Parts and Testimonials Are Included, New Study Finds

Researchers analyzed over 300 pictorial warning labels to determine which features are most effective at getting smokers to quit.

Faculty News

Annenberg Faculty Receives Grant for Tobacco Regulatory Science Research

Professor Joseph Cappella will oversee a project on "reduced harm" tobacco products.

Research

New Study Finds Visuals of Vaping in E-Cigarette Advertisements Increase Anti-Vaping Beliefs and Policy Opinions

When vaping portrayals are reminiscent of cigarette smoking, viewers are likely to form negative opinions of vaping.

Research

Pro-Tobacco Videos on YouTube Sway Young Adults on E-Cigarettes and Hookahs

While cigarette advertising and marketing have been restricted in one way or another since the ’60s, videos on YouTube are largely unregulated.

Undergraduate News

Communication Majors Get Hands-On, Quantitative Research Experience in New Course

This kind of course on study design and statistical methods often isn't taught until graduate school.

Research

Study Finds Smokers Wrongly Believe Natural American Spirit Cigarettes are Healthier

In fact, there is no established science to corroborate these beliefs.

Research

New Meta-Analysis Shows Peer Influence Doubles the Risk Adolescents Will Smoke

Teens from collectivistic cultures also more swayed by peers than those in individualistic cultures.