Media Guide

Advice from the Annenberg Communications Office on writing for the public and giving media interviews

Photo Credit: Kaitlyn Baker / Unsplash

Writing for Popular Media

How to make sure your topic is timely and relevant to readers

Do you have a lede? A nutgraf? Information on tone and structure for popular media.

How to submit your story ideas or finished pieces

A selection of publications that seek contributions from academics, with info on what they are looking for and how to submit

Tips on how to sound your best and avoid problems.

Ensuring that you know who you're talking to and what you'll be talking about

A little preparation can help you deliver what a journalist is looking for.

Got a video interview? Tips on how to sound your best.