Cristina Monzer, Ph.D.

Cristina Monzer is a Postdoctoral Fellow in the Politics, Identity and Communication Lab (PICL). She uses computational social science methods to study multimodal communication strategies on digital platforms.

Cristina's current research examines political expression on TikTok, analyzing users' multimodal strategies for navigating the platform. She also examines how audiences receive AI-related TikTok content. This work builds on her broader interest in identity visibility: how group identities—political affiliation, nationality, gender—become recognizable through shared symbols, language, and values, and how these markers influence how people interpret political issues.

Her doctoral research explored cultural influences on COVID-19 framing in online debates, developing the concept of cultural resonance as an interpretative process shaped by people's cultural knowledge, political preferences, and immediate context. She takes an interdisciplinary approach that bridges political communication, cultural sociology, social psychology, and linguistics, and combines computational methods with interpretive analysis and cross-national surveys to understand how digital platforms shape political discourse.